Your organization is likely managing a balancing act of liquidating properties as expeditiously as possible while minimizing losses on those assets.  The challenges are substantial and in this market constantly changing.  Whatever your organization’s internal mandate, buyers for your REO properties are critical to your company’s mission.

Understanding Buyers

The market is flooded with sellers, including REO properties, and the chances of converting a viable buyer to contract are monumental, even for the most seasoned real estate professional.  More often than not, most buyers choose not to be engaged in negotiations given the uncertainty of the market, credit availability, seller requirements, perceived stress of negotiations, and lack of trust in the process.  As a result, many buyers in today’s market choose to remain noncommittal and therefore hidden from a seller and their agent.  These hidden buyers are sometimes termed as “not serious” or “fence sitters” but the opposite is often the case as many of these buyers are simply deliberate in their actions and will only engage on opportunities they feel worthy.

Many buyers who do choose to engage in negotiations will often do so strictly on failsafe price and conditions resulting in unworkable offers (often termed “lowball”) that put productive negotiations out-of reach or even non-starting. This style of negotiations is frustrating to all parties, especially listing agents, and often results in failed efforts and wasted time, even if the buyer was viable and could have been engaged. 
 

Engage Buyers

No seller should lose a buyer due solely to a failed process. The quickest way to lose a buyer is to lose the buyer’s interest and once a buyer moves on, the ability to recapture vanishes. N-Play REO provides the capability to engage all buyers, including the noncommittal buyers and the out-of-reach buyers in a manner that increases the chances of your agents being able to sell your listings.  Allowing buyers to be engaged in an environment they are comfortable with leads to a more involved and committed buyer who is less likely to disappear. N-Play REO builds buyer confidence that they are making smart choices in the properties they choose to pursue.

Take Control, Maximize Return, Minimize Cost

It's time to take control of your REO properties, start generating real-time, comprehensive offers today and guide these offers to contract. Using our N-Play system, we can extend your agent’s reach and convert buyer interest into active buyer engagement resulting in a sale. Now your organization can move properties faster, at a higher price and with less cost than ever before.

N-Play REO Advantages:

• Gain total marketing control of REO properties
• Provide maximum offer availability to buyers- 24/7/365. (Independent of agent availability)
• Reduce time on market
• Sell at higher prices (much higher than by auction)
• Provide online capability for non local and international buyers
• Builds buyer confidence and readiness via offer transparency
• Provides marketing and offer continuity during and after agent substitution
• Reduce negotiating time and staffing costs
• Reduce overall costs of managing REO sale transactions